Wellness and self-care at its core
The flagship store houses Infrared saunas, adaptogenic elixir bar and a natural beauty retail space. Glow Bars mission is to promote inner beauty, outer beauty, everyday beauty and intimate beauty
Escapism, nature, connection, fun and health were identified as key holistic principles for happiness.
A calming and relaxing environment promoting wellness
We used planting and natural materials to evoke a sense of escapism despite the sites bustling city location. The informal cafe area encourages customers to connect with friends and like-minded people whilst the basement saunas serve as a place to disconnect from city-life and reconnect with oneself.
"This holistic approach to beauty is an existing revival of the spa concept, and one which is in good company on Mortimer Street"